Medium

XML sitemap inclusion shows whether a page’s URL is currently listed in the site’s XML sitemap. This is a useful support signal because XML sitemaps help search engines discover important URLs and understand which pages the site is presenting for crawling and indexing. This is not usually a hard indexing switch on its own, but […]

Language-region coverage count measures how many hreflang alternates a page declares. It is a useful completeness field for international SEO because it gives a quick view of how broad the page’s alternate-language and alternate-region coverage currently is. This is not as detailed as checking the full hreflang map, but it is still valuable. A change […]

The x-default hreflang URL is the fallback URL declared in a page’s hreflang setup for users who do not clearly match one of the specified language or regional versions. It is a useful international monitoring field because it helps show where unspecified or mixed-audience traffic is meant to land. This is not usually the most […]

Navigation links text is the ordered set of visible labels used in a page’s main navigation, such as Features | Pricing | Docs | Contact. It is a useful field to monitor because navigation changes can affect both user journeys and internal linking structure across large parts of a site. This is especially valuable on […]

On-page external link count measures how many links on a page point to other websites. It is mainly a context and helper field rather than a direct SEO warning on its own, but it is still useful because changes here can reveal edits to citations, partner links, tracking links, affiliate modules, or page components. A […]

On-page internal link count measures how many crawlable internal links appear on a page. It is a useful structural signal because internal links help search engines discover content, understand site structure, and move through the website efficiently. A change in this count does not automatically mean something is wrong, but it often points to a […]

All headings text is the ordered, combined text of the page’s headings from H1 through H6. It is a useful structural diff field because it shows how the page is organised at heading level, not just what the main heading says. This matters because headings shape both readability and topical structure. A change here often […]

The H1 text is the main heading shown on the page, usually the most prominent on-page title users see in the content area. It is one of the clearest signals of what the page is about and often plays an important role in both usability and on-page SEO. That makes it a useful field to […]

Address text is the normalised visible address or NAP text shown on a page. NAP stands for name, address, and phone details, and it is especially important on local pages where users and search engines need clear, consistent business information. This is a business-critical content field. A change may not always trigger an immediate SEO […]

Phone number text is the normalised visible phone number, or set of phone numbers, shown on a page. This is a valuable field to monitor because phone numbers are business-critical content on local, service, and lead-generation pages. A change here may have little direct SEO impact on its own, but it can have a major […]